Facing the business intricacies of purpose -- Margot Brandenburg

It’s clear that purpose-led businesses have risen in 2020. But what are concrete implications that businesses must consider and undertake to embody purpose and act in accordance? On this episode of the ClarityConnects podcast, Margot Brandenburg, an expert on strategic philanthropy, capital markets, and inequality from the Ford Foundation, shares the nuances of today’s do-good corporate entities, reveals the latest valuable research on purpose, and the key elements a company must take into account in order to be profitable while creating positive change, simultaneously.

Here are the resources we mention during this episode: 

• The Ford Foundation
• A Test of Corporate Purpose, research paper
• Business Roundtable